George has more than 15 years of extensive experience in the financial industry, and has a strong background in financial analysis, modeling and strategic thinking. Prior to joining Enoch, George was a senior equity research analyst at J.P. Morgan where he covered the Greater China consumer sector and provided comprehensive investment recommendations to institutional clients around the world. At J.P. Morgan, George also participated in multiple capital market deals including pre-IPO investor education, contributed to globally collaborated research projects, as well as led the intern mentoring program. George started his equity career as an analyst at Nomura in Hong Kong, where he worked across different teams including regional product management, strategy team and equity research. George is a committed corporate culture carrier with a track record in keeping corporate traditions and values in business execution. George holds a Master of Science in Economics from Hong Kong University of Science and Technology. In his free time, George enjoys travelling and exploring nature with family and friends. He also has a hobby of learning new languages